Let's start to focus on your ultimate assignment of producing something that you (and your cohorts) would read/listen to/watch/support/enjoy/embrace as a news program...
It's among the most challenging questions facing media today - how to attract a younger demographic and ultimately make a business model more robust and sustainable than anything existent today?
There are already an amazing number of business models and programs competing for your eyeballs and loyalty. Some are consistently good and professional, others are splattered all across the production/professional spectrum. Some I think are even insulting in that they seem to believe you are a demographic which can be consistently satiated by crap unable to discern the difference between flash and jiggle and valued content.
Some programs you know - Jon Stewart, Colbert come to mind.
There are other Internet programs you may not be as familiar with.
Please take just a few minutes to browse about on these links:
Vice.com --- http://www.vice.com/en_us
Channel One --- http://www.channelone.com/video/
Buzz 60 --- here's their piece in advance of the Presidential debate - http://buzz60.com/#!video/content/top-3-mitt-romney-primary-debate-moments
Raw Story --- http://www.rawstory.com/
Read the few paragraphs about this new California-based news company that has not even launched their beta --- http://cir.ca/about and ask yourself, "What do they mean?"
Circa will re-imagine the way you consume news. We're crafting an
experience that we feel is missing in today's world of current affairs
and building the product that as users, we would want. Our vision is to
create the best possible news experience by optimizing for truths,
encouraging diversity, and empowering readers.
We see Circa as the future of keeping the public informed and engaged around current affairs.
Sally Ann and I will begin opening a dialogue on this subject presently.
So what do you think? What links can you share with us --- either good or bad, thoughtful or not-so-much, places where you have gone for 'news' content?
This is going to come up in subsequent classes so consider this post to be a prompt for those of you who want to engage in the conversation to start taking a critical look at what else is being produced... are these good models? Do you like these - if so, why? How would you do it differently?
Oh, by the way... no one is succeeding at this anywhere yet... so there's really no pressure but there is UNLIMITED opportunity.
Peter
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